RUIZ, founded by Daniel Ruiz, is a brand that emphasizes storytelling through various mediums. The brand identity is rooted in the personal life experiences of being a Latino American, with collections and projects stemming from relationships, collaborations, hardships, and new teachings from and during the designer's life.

At RUIZ, we prioritize the use of natural fibers, dyes, and ingredients in all of our products. Our Atelier currently employs made-in-USA fibers, natural dyes, and low-impact synthetic dyes that utilize recycled water from every batch. Additionally, we use water-based and soy inks in our printing. We are committed to continuously improving our sustainability practices with each new release.